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Adtech Data Analyst

United States

About Wurl, LLC.

At Wurl, our mission is to create innovative technologies and services that help accelerate the shift to streaming. Our market-leading technologies for monetization, advertising, and distribution help publishers, streamers, and advertisers maximize revenue, grow Connected TV viewership, and strengthen brand value. At our core, we are innovators focused on driving the streaming industry forward by connecting the right viewers to the right content.

In 2022, Wurl was acquired by AppLovin (Nasdaq: APP), the leading marketing platform, giving our employees the best of both worlds: the dynamic environment of a 150+ person startup as well as the stability of a high-growth public tech company. We invest in providing a culture that fosters passion, drives excellence, and encourages collaboration to drive innovation. Wurl is  a fully-remote company that has been globally recognized for our people and technology, having been named a Great Place to Work by Fortune in 2021 and 2022; an Ad Tech Company of the Year finalist by the UK Business Tech Awards in 2023; Best Publisher Platform by the Digiday Media Awards in 2023; and FAST Innovation of the Year by The VideoTech Innovation Awards in 2022.

Adtech Data Analyst - (Remote, US)

Wurl is seeking an AdTech Data Analyst to take ownership of data management, processing and reporting across Wurl’s advertising products. The role will also incorporate  building knowledge of Wurl’s ad infrastructure to provide a well rounded understanding of data flows within the ecosystem. Wurl’s advertising products deliver billions of monthly ad requests across CTV. This position will play a critical role in providing scalable data solutions to inform strategy and optimization across the advertising business.

What You'll Do

  • Ownership of all data sets across Wurl’s advertising products
  • Develop and maintain internal and external data tools for Wurl’s advertising business
  • Define and develop inventory yield success metrics, reporting flows and actionable insights for advertising customers and initiatives 
  • Turn quantitative analysis and data mining into data visualizations that inform business practices and decisions
  • Support sales, marketing and engineering with ad hoc analysis to improve strategy
  • Analyze inventory  and demand performance, providing insights to  internal and external stakeholders
  • Collaborate with vendors to increase and improve advertising revenue

Qualifications

  • 3+ years of experience working with large datasets
  • Experience working with programmatic advertising data; CTV advertising preferred
  • Demonstrable fluency and proficiency in SQL & Python
  • Ability to automate repetitive reports
  • Experience with building data visualization dashboards in BI platforms/tools such as Sigma, Tableau, Power BI, Matplotlib, gplot or similar
  • Bachelors or Masters of Science degree

What We Offer

  • Competitive Salary
  • Strong Medical, Dental and Vision Benefits, 90% paid by Wurl 
  • Remote First Policy 
  • Employee Stock Purchase Plan through AppLovin
  • Discretionary Time Off, with minimum at 4 weeks of time off
  • 13 US Holidays 
  • 401(k) Matching
  • Pre-Tax Savings Plans, HSA & FSA
  • Carrot and Headspace Subscriptions for Family Planning & Mental Wellness
  • OneMedical Subscription for 24/7 Convenient Medical Care
  • Paid Maternity and Parental Leave for All Family Additions
  • Discounted PetPlan
  • $1,000 Work From Home Stipend to Set Up Your Home Office 

Few companies allow you to thrive like you will at Wurl. You will have the opportunity to collaborate with the industry’s brightest minds and most innovative thinkers. You will enjoy ongoing mentorship, team collaboration and you will have a place to grow your career.  You will be proud to say you're a part of the company revolutionizing TV.

Wurl provides a competitive total compensation package with a pay for performance rewards approach. The expected base pay range for this [CA based or North America based] position is $121,000 - $167,000. Base compensation at Wurl is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Depending on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical and other benefits.