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CTV Market Predictions for 2023: Past the Tipping Point into Full Market Acceptance

 

After a breakthrough year in the ad-supported streaming business, Wurl’s leadership team shares their thoughts on what lies ahead. 2023 […]

No More Ad Holes Blog: Ad Hole Karma

 

“If you see an ad hole in the morning, you saw an ad hole. If you encounter ad holes all […]

No More Blog Holes Blog 7: The Trouble with Beacons

 

The measurement of ad views, or impressions, makes use of something called “beacons.” These are notifications (just URLs containing lots […]

It’s Official: We’re Still Awesome.

 

Wurl is proud to announce that, for the second year running, we’re officially a Great Place To Work-Certified™ company.  This […]

Wurl Teams Up With iHeartMedia To Help Deliver FAST Channels In The U.S.

 

Wurl has teamed up with iHeartMedia to help deliver and facilitate monetization for a lineup of iHeartRadio FAST music channels […]

No More Ad Holes Blog 6: Zombies! (Really!)

 

If you step out of your house and run into a hoard of zombies, you’re having a bad day. The […]

Wurl Partners with Kevin Hart’s Laugh Out Loud to Distribute LOL! Networks

 

Wurl has partnered with Kevin Hart’s Laugh Out Loud Productions to provide distribution and monetization services for LOL! Network channels […]

Wurl enters into a definitive agreement to be acquired by AppLovin

 

Wurl Inc. is proud to announce that we signed a definitive agreement to be acquired by AppLovin, a leading marketing […]

No More Ad Holes Blog 5: Timeouts

 

(Nam Ly is contributing author for this post.) The more things change, the more they stay the same.  “If you […]

Black Friday’s Effect On TV Viewing & Buying

 

Hello my fellow data enthusiasts and welcome to the latest Wurl of Data blog. Today, I’m going to investigate FAST […]

No More Ad Holes Blog 4: When the Ad Holes are Your Own Darn Fault

 

Victim blaming is really not nice.  Don’t ever do that.  Except in this case.  Because, it can happen that ad […]

The Profound Impact Of Churn And Wurl’s Revolutionary New Solution

 

In the cable TV industry, ‘churn’ is that deadly term that means you’re losing subscribers. And in the over-the-top (OTT) […]

No More Ad Holes Blog 3: It’s Not All Bad News – Some Ad Holes Aren’t Real!

 

Focusing on problems all the time is a downer. So it’s good to know that, sometimes, things that look bad […]

A Wurl (Wind) of Data: Hurricane Ida and its Influence on FAST

 

A few weeks back, Hurricane Ida hit the Gulf Coast all the way to the northeast of the United States. […]

No More Ad Holes Blog 2: Changing Ad ID and Ad Transcoding Issues

 

“The wolf shall live with the lamb, the leopard shall lie down with the kid, the calf and the lion […]

TV is changing FAST in Latin America. Are you ready?

 

English Español In our first ever Stream of Consciousness blog post, Director of Business Development, Latin America, Joe Fregoso discusses […]

[En Español] La televisión está cambiando rápidamente (FAST) en América Latina.

 

English Español En nuestra primera publicación en el blog Stream Of Consciousness, el Director de Desarrollo de Negocios de América […]

A Wurl of Data: Are People Trying New Things? A FAST Viewing Perspective

 

Let’s take a not-so-imaginary scenario: You buy a new smart TV, plug it in, turn it on and discover you […]

Great Place to Work Certified: Our Culture Brought Us Here

 

Wurl Inc is proud to announce that we’re  officially a Great Place to Work-Certified™ company. This achievement underscores Wurl’s continued […]

No More Ad Holes Blog 1: Bad VAST Response

 

Friendly advice: If this is your first time here, our introductory post is the best place to start and get […]

No More Ad Holes Introduction: What this blog is about

 

Imagine you’re a video asset, brought into the world by your content creator to be widely distributed and monetized in […]

Study Confirms CTV’s Growing Influence in the Video Industry

 

A recent study from Leichtman Research confirms what we at Wurl have already been witnessing – connected TVs are becoming […]

A Wurl of Data: Let Us Introduce Ourselves

 

Welcome to A Wurl of Data! In this recurring blog series, Wurl’s Data Science team will deep dive into the […]

Welcome to Wurl’s New Look and Feel

 

Today, we’re reimagining Wurl. We’ve built a new website, crafted a new logo and created a more contemporary and sophisticated […]

Why Remote Work is Here to Stay

 

Much like a pebble disrupting a pond, the 2020 pandemic has and will continue to have lasting effects. One of […]