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ADVERTISERS

Deliver the right ad,

at the right time

The streaming TV content before your ad can make or break how well it resonates with audiences. Cut through the noise by placing ads where they’re likely to succeed.

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Reach your target audience in the best context

BrandDiscovery gives you more targeting information, at no extra cost. It can be added as an additional criteria to your existing identity, geographic, or demographic targeting strategies – helping you reach your target audience in a Connected TV context that is relevant for your ad.

Reach your target audience in the best context

BrandDiscovery gives you more targeting information, at no extra cost. It can be added as an additional criteria to your existing identity, geographic, or demographic targeting strategies – helping you reach your target audience in a Connected TV context that is relevant for your ad.

Ensure your budget goes further
by increasing ad impact

Contextual resonance leads to positive attention for your ads. Positive attention increases brand-lift, long-term recall, and cuts cost per engagement

Target by emotion or genre

Users expect personalization — and gravitate toward brands that make them feel understood.

BrandDiscovery allows advertisers to target content to the scene-level, giving your ads the best possible chance to get noticed.

Fortify brand security

Brand marketers understand that ad placement is crucial — it shapes and communicates their brand’s values.

BrandDiscovery gives you the tools to avoid risky scenes featuring topics like profanity, substance abuse, or violence.

Elevate consumer awareness

Campaigns that resonate with consumers are more engaging and create a halo effect that enhances outcomes.

BrandDiscovery allows you to optimize your spend on CTV (Connected TV) and ensure a full-funnel improvement in campaign performance.

Get contextual targeting that works

BrandDiscovery uses GenAI to categorize CTV programming in real-time — then matches your ad to the right context.

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Keep ads relevant, no matter the scale

Searching for inventory across multiple DSPs, SSPs, and direct deals can be complicated by divergent data standards.

Keep ads relevant, no matter the scale

Searching for inventory across multiple DSPs, SSPs, and direct deals can be complicated by divergent data standards.

BrandDiscovery allows you to efficiently connect to a single source of relevant supply and unlock price efficiencies in supply-path optimization.

Contextual resonance unlocks better outcomes

To stand out in the attention economy, your ad creative needs to transition engagement from programming to your brand.

Contextual resonance unlocks better outcomes

To stand out in the attention economy, your ad creative needs to transition engagement from programming to your brand.

Put performance first

Contextual ads are up to 40% more memorable and are 2–3 times more likely to result in conversion.

Avoid negative impact

IAS (Integral Ad Science) reported that 42% of advertisers experienced “reduced brand equity” from playing ads next to unsuitable content.

Enhance cost-effectiveness

Using BrandDiscovery’s GenAI, Monks enhanced their CTV strategy by aligning ads with the scene’s emotional context, doubling campaign effectiveness, and halving engagement costs.

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7x

Lift in brand awareness

4x

Lift in brand favorability

2x

Lift in purchase intent

Place your ads in the right place, at the right time

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