Mindshare study — Ads in resonant context boost brand favorability by 60%
Blog
/ Streaming Into the Future: CTV Predictions of 2024

Streaming Into the Future: CTV Predictions of 2024

Wurl | January 12th 2024
Get news and updates from Wurl

Explore more

Wurl at StreamTV Show 2025: Where the CTV industry stands (and what comes next)?
July 10th 2025

Wurl at StreamTV Show 2025: Where the CTV industry stands (and what comes next)?
Cannes Lions 2025: Unpacking performance and innovation trends in streaming TV
June 24th 2025

Cannes Lions 2025: Unpacking performance and innovation trends in streaming TV
IAB NewFronts: How emotional context is transforming CTV advertising performance
June 9th 2025

IAB NewFronts: How emotional context is transforming CTV advertising performance