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BrandDiscovery Catalog

Improve engagement and campaign results with impressions that contextually align with your ad creative. BrandDiscovery uses GenAI to analyze CTV programming directly preceding an ad break so you can precisely target Deal IDs based on emotion, genre, and brand safety.

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GenAI-powered content analysis

BrandDiscovery uses GenAI for consistent, reliable
categorizations.

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Scene-level relevance

Real-time analysis determines segments based on the
scene closest to the ad break.

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Nuanced contextual targeting

AI discerns when multiple emotions, genres, and brand safety risks are relevant to a scene.

Get precise contextual targeting at no additional cost

Instantly activate available Deal IDs or request a custom package by
selecting your desired parameters and submitting the form below.

Select an SSP to view available Deal IDs *

Filter by

Advertiser Vertical

Emotion

Brand Safety

Genre

Deal Name Segment Deal ID Add to Custom Package
Food and BeverageContent that evokes emotion proven to help food and beverage advertisers stimulate cravings. Advertiser Vertical Food and Beverage
TravelContent that evokes emotions proven to help travel brands motivate purchases. Advertiser Vertical Travel
Financial ServicesContent that evokes emotion proven to help finance and insurance brands build credibility. Advertiser Vertical Financial Services
AutomotiveContent that evokes emotion proven to help automotive brands build credibility. Advertiser Vertical Automotive Vertical
PoliticalContent that evokes emotions proven to help political advertisers persuade and motivate voters. Advertiser Vertical Political
Anger - LowContent devoid of or displaying very little emotion related to annoyance, displeasure, or irritation. Emotion Anger
Anger - MediumContent displaying some emotion related to annoyance, displeasure, or irritation. Emotion Anger
Anger - HighContent displaying intense emotion related to annoyance, displeasure, or irritation often expressed as aggressive behavior. Emotion Anger
Anticipation - LowContent devoid of or displaying very little emotion related to the expectancy of an event or occurrence. Emotion Anticipation
Anticipation - MediumContent displaying some emotion related to the expectancy of an event or occurrence. Emotion Anticipation
Anticipation - HighContent displaying intense emotion related to the expectancy of an event or occurrence. Emotion Anticipation
Disgust - LowContent devoid of or displaying very little emotion related to the revulsion to something perceived as offensive or unpleasant. Emotion Disgust
Disgust - MediumContent displaying some emotion related to the revulsion to something perceived as offensive or unpleasant. Emotion Disgust
Disgust - HighContent displaying intense emotion related to the revulsion to something perceived as offensive or unpleasant. Emotion Disgust
Fear - LowContent devoid of or displaying very little emotion related to distress or worry of negative outcomes or impending danger. Emotion Fear
Fear - MediumContent displaying some emotion related to distress or worry of negative outcomes or impending danger. Emotion Fear
Fear - HighContent displaying intense emotion related to distress or worry of negative outcomes or impending danger. Emotion Fear
Joy - LowContent devoid of or displaying very little emotion related to happiness and pleasure. Emotion Joy
Joy - MediumContent displaying some emotion related to happiness and pleasure. Emotion Joy
Joy - High Content displaying intense emotion related to happiness and pleasure. Emotion Joy
NeutralContent that embodies neutral emotions, ideal for improving audience targeting while balancing performance and scale. Emotion Neutral
Sadness - LowContent devoid of or displaying very little emotion related to sorrow, disappointment, or despair. Emotion Sadness
Sadness - MediumContent displaying some emotion related to sorrow, disappointment, or despair. Emotion Sadness
Sadness - HighContent displaying intense emotion related to sorrow, disappointment, or despair, often characterized as grief. Emotion Sadness
Surprise - LowContent devoid of or displaying very little emotion resulting from a sudden or unexpected event. Emotion Surprise
Surprise - MediumContent displaying some emotion resulting from a sudden or unexpected event. Emotion Surprise
Surprise - HighContent displaying intense emotion resulting from a sudden or unexpected event, often characterized as amazement. Emotion Surprise
Trust - LowContent devoid of or displaying very little emotion related to confidence in the reliability of something or truthfulness of someone. Emotion Trust
Trust - MediumContent displaying some emotion related to confidence in the reliability of something or truthfulness of someone. Emotion Trust
Trust - HighContent displaying intense emotion related to confidence in the reliability of something or truthfulness of someone. Emotion Trust
All BrandSafe CategoriesBrandSafe Deal ID contains all brand safety segments, combined with AND. Brand Safe All
Safe From Adult & Explicit Sexual ContentContent free from explicit or suggestive sexual language, acts, or other lewd content. Brand Safe Sexual
Safe From Arms & AmmunitionContent free from mention or use of knives, guns, personal weapons, and firearm accessories. Brand Safe Firearms
Safe From Crime & Harmful Acts to Individuals, Society & Human Right ViolationsContent free from graphic violence against an individual or group. Brand Safe Violence
Safe From Death, Injury, or Military ConflictContent free from human deaths, tragedies, accidents, disasters, self-harm, and military conflict. Brand Safe Death
Safe From Debated Sensitive Social IssuesContent free from contemporary social challenges and controversies. Brand Safe Controversial
Safe From Hate Speech and Acts of AggressionContent free from negative or harmful comments targeting identity and/or protected classes. Brand Safe Hate Speech
Safe From Illegal Drugs, Tobacco, eCigarettes, Vaping, AlcoholContent free from recreational and illegal drugs, paraphernalia, cultivation, head shops, dispensaries, etc. Brand Safe Drugs & Alcohol
Safe From Obscenity and ProfanityContent free from obscene or vulgar language. Brand Safe Profanity
Action AdventureContent with exciting, fast-paced sequences involving discovery narratives, pursuit, and daring combat scenes. Genre Action Adventure
Animation and AnimeContent including animated stories, cartoons, or Japanese animation. Genre Animation and Anime
AutomotiveContent centered on cars, trucks, motorcycles, and vehicular culture. Genre -- Advertiser Vertical
Business and FinanceContent covering financial markets, the economy, or corporate insights. Genre Business and Finance
ComedyContent featuring humor. Includes stand-up comedians, sitcoms, and funny movies and TV shows. Genre Comedy
CrimeContent featuring criminals, acts of crime, investigations, or the justice system. Includes true and fictional crime-based content. Genre Crime
DramaContent depicting realistic, emotional, or conflict-driven narratives. Includes soap operas, movies, and TV shows. Genre Drama
DocumentaryContent that presents factual information or real-life stories. Genre Documentary
EntertainmentContent intended for light enjoyment. Includes game shows, talk shows, interviews, and popular culture news. Genre Entertainment
Family ChildrenContent created for family viewing that does not include any unsafe instances in the brand safe segments. Genre Family Children
FantasyContent set in fictional worlds often involving magic, mythical creatures, and legends. Genre Fantasy
Food and DrinkContent focusing on culinary arts, recipes, and beverages. Genre Food and Drink
Healthy LivingContent that focuses on wellness, nutrition, exercise, and mental health. Genre Healthy Living
HolidayContent themed around holidays and festive celebrations. Genre Holiday
HorrorContent that evokes fear, dread, and terror through supernatural or psychologically unsettling events. Genre Horror
LifestyleContent including fashion, beauty, home and garden, travel, and hobbies. Genre Lifestyle
LGBTQContent highlighting stories and issues related to the LGBTQ+ community. Genre LGBTQ
MusicContent showcasing musicians and the music industry. Includes concerts, music videos, and artist interviews. Genre Music
MysteryContent that investigates unsolved events or enigmatic characters. Genre Mystery
NatureContent that explores wildlife, ecosystems, and the natural world. Genre Nature
NewsContent reporting on current events, issues, and affairs both local and global. Genre News
PoliticsContent covering governance, policies, elections, and political events. Genre Politics
Reality TVContent featuring unscripted real-life events, with or without participant competition. Genre Reality TV
Religion and SpiritualityContent exploring spiritual beliefs, practices, and religious narratives. Genre Religion
RomanceContent featuring love stories and passionate relationships. Genre Romance
Science FictionContent with fictional, imaginative, and futuristic ideas loosely based on science or technology. Genre Science Fiction
SportsContent featuring athletic games and tournaments, players, and sports-related narratives. Genre Sports
Technology and ComputingContent that discusses tech advancements, gadgets, and digital trends. Genre Technology
ThrillerContent that builds tension, intrigue, adventure, and suspense. Genre Thriller
WesternContent involving the American Wild West, featuring cowboys, pioneers, Native Americans, and frontier life. Genre Western
Action Adventure
Animation and Anime
Automotive
Business and Finance
Comedy
Crime
Documentary
Drama
Entertainment
Family Children
Fantasy
Food and Drink
Healthy Living
Holiday
Horror
LGBTQ
Lifestyle
Music
Mystery
Nature
News
Politics
Reality TV
Religion
Romance
Science Fiction
Sports
Technology
Thriller
Western

Filter by

Advertiser Vertical

Emotion

Brand Safety

Genre

Deal Name Segment Add to Custom Package Filter
Food and BeverageContent that evokes emotion proven to help food and beverage advertisers stimulate cravings. Advertiser Vertical Food and Beverage
TravelContent that evokes emotions proven to help travel brands motivate purchases. Advertiser Vertical Travel
Financial ServicesContent that evokes emotion proven to help finance and insurance brands build credibility. Advertiser Vertical Financial Services
AutomotiveContent that evokes emotion proven to help automotive brands build credibility. Advertiser Vertical Automotive Vertical
PoliticalContent that evokes emotions proven to help political advertisers persuade and motivate voters. Advertiser Vertical Political
Anger - LowContent devoid of or displaying very little emotion related to annoyance, displeasure, or irritation. Emotion Anger
Anger - MediumContent displaying some emotion related to annoyance, displeasure, or irritation. Emotion Anger
Anger - HighContent displaying intense emotion related to annoyance, displeasure, or irritation often expressed as aggressive behavior. Emotion Anger
Anticipation - LowContent devoid of or displaying very little emotion related to the expectancy of an event or occurrence. Emotion Anticipation
Anticipation - MediumContent displaying some emotion related to the expectancy of an event or occurrence. Emotion Anticipation
Anticipation - HighContent displaying intense emotion related to the expectancy of an event or occurrence. Emotion Anticipation
Disgust - LowContent devoid of or displaying very little emotion related to the revulsion to something perceived as offensive or unpleasant. Emotion Disgust
Disgust - MediumContent displaying some emotion related to the revulsion to something perceived as offensive or unpleasant. Emotion Disgust
Disgust - HighContent displaying intense emotion related to the revulsion to something perceived as offensive or unpleasant. Emotion Disgust
Fear - LowContent devoid of or displaying very little emotion related to distress or worry of negative outcomes or impending danger. Emotion Fear
Fear - MediumContent displaying some emotion related to distress or worry of negative outcomes or impending danger. Emotion Fear
Fear - HighContent displaying intense emotion related to distress or worry of negative outcomes or impending danger. Emotion Fear
Joy - LowContent devoid of or displaying very little emotion related to happiness and pleasure. Emotion Joy
Joy - MediumContent displaying some emotion related to happiness and pleasure. Emotion Joy
Joy - High Content displaying intense emotion related to happiness and pleasure. Emotion Joy
NeutralContent that embodies neutral emotions, ideal for improving audience targeting while balancing performance and scale. Emotion Neutral
Sadness - LowContent devoid of or displaying very little emotion related to sorrow, disappointment, or despair. Emotion Sadness
Sadness - MediumContent displaying some emotion related to sorrow, disappointment, or despair. Emotion Sadness
Sadness - HighContent displaying intense emotion related to sorrow, disappointment, or despair, often characterized as grief. Emotion Sadness
Surprise - LowContent devoid of or displaying very little emotion resulting from a sudden or unexpected event. Emotion Surprise
Surprise - MediumContent displaying some emotion resulting from a sudden or unexpected event. Emotion Surprise
Surprise - HighContent displaying intense emotion resulting from a sudden or unexpected event, often characterized as amazement. Emotion Surprise
Trust - LowContent devoid of or displaying very little emotion related to confidence in the reliability of something or truthfulness of someone. Emotion Trust
Trust - MediumContent displaying some emotion related to confidence in the reliability of something or truthfulness of someone. Emotion Trust
Trust - HighContent displaying intense emotion related to confidence in the reliability of something or truthfulness of someone. Emotion Trust
All BrandSafe CategoriesBrandSafe Deal ID contains all brand safety segments, combined with AND. Brand Safe All
Death, Injury, or Military ConflictContent free from human deaths, tragedies, accidents, disasters, self-harm, and military conflict. Brand Safe Death & Injury
Hate Speech and Acts of AggressionContent free from negative or harmful comments targeting identity and/or protected classes. Brand Safe Hate Speech
Arms & AmmunitionContent free from mention or use of knives, guns, personal weapons, and firearm accessories. Brand Safe Firearms
Illegal Drugs, Tobacco, eCigarettes, Vaping, AlcoholContent free from recreational and illegal drugs, paraphernalia, cultivation, head shops, dispensaries, etc. Brand Safe Drugs & Alcohol
Obscenity and ProfanityContent free from obscene or vulgar language. Brand Safe Profanity
Adult & Explicit Sexual ContentContent free from explicit or suggestive sexual language, acts, or other lewd content. Brand Safe Sexual
Crime & Harmful Acts to Individuals, Society & Human Right ViolationsContent free from graphic violence against an individual or group. Brand Safe Violence
Debated Sensitive Social IssuesContent free from contemporary social challenges and controversies. Brand Safe Controversial
DramaContent depicting realistic, emotional, or conflict-driven narratives. Includes soap operas, movies, and TV shows. Genre Drama
CrimeContent featuring criminals, acts of crime, investigations, or the justice system. Includes true and fictional crime-based content. Genre Crime
SportsContent featuring athletic games and tournaments, players, and sports-related narratives. Genre Sports
EntertainmentContent intended for light enjoyment. Includes game shows, talk shows, interviews, and popular culture news. Genre Entertainment
Reality TVContent featuring unscripted real-life events, with or without participant competition. Genre Reality TV
ComedyContent featuring humor. Includes stand-up comedians, sitcoms, funny movies, and TV shows. Genre Comedy
Business and FinanceContent covering financial markets, the economy, or corporate insights. Genre Business and Finance
NewsContent reporting on current events, issues, and affairs both local and global. Genre News
LifestyleContent including fashion, beauty, home and garden, travel, and hobbies. Genre Lifestyle
HolidayContent themed around holidays and festive celebrations. Genre Holiday
Family ChildrenContent created for family viewing that does not include any unsafe instances in the brand safe segments. Genre Family Children
Science FictionContent with fictional, imaginative, and futuristic ideas loosely based on science or technology. Genre Science Fiction
ThrillerContent that builds tension, intrigue, adventure, and suspense. Genre Thriller
HorrorContent that evokes fear, dread, and terror through supernatural or psychologically unsettling events. Genre Horror
Action AdventureContent with exciting, fast-paced sequences involving discovery narratives, pursuit, and daring combat scenes. Genre Action Adventure
MysteryContent that investigates unsolved events or enigmatic characters. Genre Mystery
FantasyContent set in fictional worlds often involving magic, mythical creatures, and legends. Genre Fantasy
RomanceContent featuring love stories and passionate relationships. Genre Romance
DocumentaryContent that presents factual information or real-life stories. Genre Documentary
WesternContent involving the American Wild West, featuring cowboys, pioneers, Native Americans, and frontier life. Genre Western
MusicContent showcasing musicians and the music industry. Includes concerts, music videos, and artist interviews. Genre Music
NatureContent that explores wildlife, ecosystems, and the natural world. Genre Nature
Food and DrinkContent focusing on culinary arts, recipes, and beverages. Genre Food and Drink
AutomotiveContent centered on cars, trucks, motorcycles, and vehicular culture. Genre Automotive Genre
Animation and AnimeContent including animated stories, cartoons, or Japanese animation. Genre Animation and Anime
PoliticsContent covering governance, policies, elections, and political events. Genre Politics
Healthy LivingContent that focuses on wellness, nutrition, exercise, and mental health. Genre Healthy Living
Technology and ComputingContent that discusses tech advancements, gadgets, and digital trends. Genre Technology
Religion and SpiritualityContent exploring spiritual beliefs, practices, and religious narratives. Genre Religion
LGBTQContent highlighting stories and issues related to the LGBTQ+ community. Genre LGBTQ

Filter by

Advertiser Vertical

Emotion

Brand Safety

Genre

Deal Name Segment Add to Custom Package Filter
Food and BeverageContent that evokes emotion proven to help food and beverage advertisers stimulate cravings. Advertiser Vertical Food and Beverage
TravelContent that evokes emotions proven to help travel brands motivate purchases. Advertiser Vertical Travel
Financial ServicesContent that evokes emotion proven to help finance and insurance brands build credibility. Advertiser Vertical Financial Services
AutomotiveContent that evokes emotion proven to help automotive brands build credibility. Advertiser Vertical Automotive Vertical
PoliticalContent that evokes emotions proven to help political advertisers persuade and motivate voters. Advertiser Vertical Political
Anger - LowContent devoid of or displaying very little emotion related to annoyance, displeasure, or irritation. Emotion Anger
Anger - MediumContent displaying some emotion related to annoyance, displeasure, or irritation. Emotion Anger
Anger - HighContent displaying intense emotion related to annoyance, displeasure, or irritation often expressed as aggressive behavior. Emotion Anger
Anticipation - LowContent devoid of or displaying very little emotion related to the expectancy of an event or occurrence. Emotion Anticipation
Anticipation - MediumContent displaying some emotion related to the expectancy of an event or occurrence. Emotion Anticipation
Anticipation - HighContent displaying intense emotion related to the expectancy of an event or occurrence. Emotion Anticipation
Disgust - LowContent devoid of or displaying very little emotion related to the revulsion to something perceived as offensive or unpleasant. Emotion Disgust
Disgust - MediumContent displaying some emotion related to the revulsion to something perceived as offensive or unpleasant. Emotion Disgust
Disgust - HighContent displaying intense emotion related to the revulsion to something perceived as offensive or unpleasant. Emotion Disgust
Fear - LowContent devoid of or displaying very little emotion related to distress or worry of negative outcomes or impending danger. Emotion Fear
Fear - MediumContent displaying some emotion related to distress or worry of negative outcomes or impending danger. Emotion Fear
Fear - HighContent displaying intense emotion related to distress or worry of negative outcomes or impending danger. Emotion Fear
Joy - LowContent devoid of or displaying very little emotion related to happiness and pleasure. Emotion Joy
Joy - MediumContent displaying some emotion related to happiness and pleasure. Emotion Joy
Joy - HighContent displaying intense emotion related to happiness and pleasure. Emotion Joy
NeutralContent that embodies neutral emotions, ideal for improving audience targeting while balancing performance and scale. Emotion Neutral
Sadness - LowContent devoid of or displaying very little emotion related to sorrow, disappointment, or despair. Emotion Sadness
Sadness - MediumContent displaying some emotion related to sorrow, disappointment, or despair. Emotion Sadness
Sadness - HighContent displaying intense emotion related to sorrow, disappointment, or despair, often characterized as grief. Emotion Sadness
Surprise - LowContent devoid of or displaying very little emotion resulting from a sudden or unexpected event. Emotion Surprise
Surprise - MediumContent displaying some emotion resulting from a sudden or unexpected event. Emotion Surprise
Surprise - HighContent displaying intense emotion resulting from a sudden or unexpected event, often characterized as amazement. Emotion Surprise
Trust - LowContent devoid of or displaying very little emotion related to confidence in the reliability of something or truthfulness of someone. Emotion Trust
Trust - MediumContent displaying some emotion related to confidence in the reliability of something or truthfulness of someone. Emotion Trust
Trust - HighContent displaying intense emotion related to confidence in the reliability of something or truthfulness of someone. Emotion Trust
All BrandSafe CategoriesBrandSafe Deal ID contains all brand safety segments, combined with AND. Brand Safe All
Death, Injury, or Military ConflictContent free from human deaths, tragedies, accidents, disasters, self-harm, and military conflict. Brand Safe Death & Injury
Hate Speech and Acts of AggressionContent free from negative or harmful comments targeting identity and/or protected classes. Brand Safe Hate Speech
Arms & AmmunitionContent free from mention or use of knives, guns, personal weapons, and firearm accessories. Brand Safe Firearms
Illegal Drugs, Tobacco, eCigarettes, Vaping, AlcoholContent free from recreational and illegal drugs, paraphernalia, cultivation, head shops, dispensaries, etc. Brand Safe Drugs & Alcohol
Obscenity and ProfanityContent free from obscene or vulgar language. Brand Safe Profanity
Adult & Explicit Sexual ContentContent free from explicit or suggestive sexual language, acts, or other lewd content. Brand Safe Sexual
Crime & Harmful Acts to Individuals, Society & Human Right ViolationsContent free from graphic violence against an individual or group. Brand Safe Violence
Debated Sensitive Social IssuesContent free from contemporary social challenges and controversies. Brand Safe Controversial
DramaContent depicting realistic, emotional, or conflict-driven narratives. Includes soap operas, movies, and TV shows. Genre Drama
CrimeContent featuring criminals, acts of crime, investigations, or the justice system. Includes true and fictional crime-based content. Genre Crime
SportsContent featuring athletic games and tournaments, players, and sports-related narratives. Genre Sports
EntertainmentContent intended for light enjoyment. Includes game shows, talk shows, interviews, and popular culture news. Genre Entertainment
Reality TVContent featuring unscripted real-life events, with or without participant competition. Genre Reality TV
ComedyContent featuring humor. Includes stand-up comedians, sitcoms, funny movies, and TV shows. Genre Comedy
Business and FinanceContent covering financial markets, the economy, or corporate insights. Genre Business and Finance
NewsContent reporting on current events, issues, and affairs both local and global. Genre News
LifestyleContent including fashion, beauty, home and garden, travel, and hobbies. Genre Lifestyle
HolidayContent themed around holidays and festive celebrations. Genre Holiday
Family ChildrenContent created for family viewing that does not include any unsafe instances in the brand safe segments. Genre Family Children
Science FictionContent with fictional, imaginative, and futuristic ideas loosely based on science or technology. Genre Science Fiction
ThrillerContent that builds tension, intrigue, adventure, and suspense. Genre Thriller
HorrorContent that evokes fear, dread, and terror through supernatural or psychologically unsettling events. Genre Horror
Action AdventureContent with exciting, fast-paced sequences involving discovery narratives, pursuit, and daring combat scenes. Genre Action Adventure
MysteryContent that investigates unsolved events or enigmatic characters. Genre Mystery
FantasyContent set in fictional worlds often involving magic, mythical creatures, and legends. Genre Fantasy
RomanceContent featuring love stories and passionate relationships. Genre Romance
DocumentaryContent that presents factual information or real-life stories. Genre Documentary
WesternContent involving the American Wild West, featuring cowboys, pioneers, Native Americans, and frontier life. Genre Western
MusicContent showcasing musicians and the music industry. Includes concerts, music videos, and artist interviews. Genre Music
NatureContent that explores wildlife, ecosystems, and the natural world. Genre Nature
Food and DrinkContent focusing on culinary arts, recipes, and beverages. Genre Food and Drink
AutomotiveContent centered on cars, trucks, motorcycles, and vehicular culture. Genre Automotive Genre
Animation and AnimeContent including animated stories, cartoons, or Japanese animation. Genre Animation and Anime
PoliticsContent covering governance, policies, elections, and political events. Genre Politics
Healthy LivingContent that focuses on wellness, nutrition, exercise, and mental health. Genre Healthy Living
Technology and ComputingContent that discusses tech advancements, gadgets, and digital trends. Genre Technology
Religion and SpiritualityContent exploring spiritual beliefs, practices, and religious narratives. Genre Religion
LGBTQContent highlighting stories and issues related to the LGBTQ+ community. Genre LGBTQ

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