Emotional resonance drove 40% increase in QSR visits for PMG

On Demand Webinar: Why Premium Video is Increasingly Supported by Advertising

All across the streaming landscape, premium video is increasingly supported by advertising, sometimes through free services and sometimes in hybrid subscription services. Wurl’s VP Sales & Partnerships, Americas, Dave Bernath, joined VideoNuze’s CTV Advertising PREVIEW event in this session to explore the range of different reasons behind this shift, and what it means for the industry and viewers going forward.

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