Wurl: Our next chapter

There’s a lot of positive energy at Wurl right now, and I’m excited to build on it in the months ahead.

It’s a privilege to step into the CEO role at Wurl as we continue to strengthen our position at the heart of streaming TV.

Wurl sits at the intersection of content and advertising, a unique role as a connector between publishers, streamers, ad tech, and advertisers. We have always been focused on solving the industry’s biggest challenges in order to help accelerate the shift to streaming, and that won’t change.

Our products — Global FAST Pass, AdPool, ContentDiscovery and BrandDiscovery — deliver impactful solutions across distribution, monetization, and contextual intelligence, built to empower our partners to successfully scale as our industry changes.

What matters most is the value we deliver to our customers. They remain at the center of everything we do, and that principle drives every decision we make: how we build, how we prioritize, and how we evolve. Whether you’re a content owner, publisher, advertiser, or one of our many supply or demand partners, you should feel Wurl leaning in. We’re focused on solving the problems that keep you up at night.

Thanks to Ron’s leadership, we have a strong foundation. Ron helped build a company that is innovative, agile, and responsive to market opportunities. I’m fortunate to step into this role with world-class colleagues who care deeply about what we do. We’re excited about what’s next.

To everyone who’s been part of the journey so far, thank you.